Giving a texture more ''depth'' is done on the normalmap texture(bumpmap)
You desaturate(making it grey colored/black and white) your normaltexture and reduce the lightning and contrast with arround 20%/30%(experiment with it.)
That texture you save as your normalmap texture.
Note,
Not all outfits are bumpmap enabled, you will see the extra file in your project subfolder when exported or you can use your F3/F5 and F9 keys in bodyshop and view the desired outfit by rotating and zooming in on it with your mousekeys.
When its bumpmap enabled you see the more 3d look immidiatly when rotating it to the dark side of the bodyshoproom.
Some older videocards do not support bumpmapping, thats something you should check first.